The Meaning of Structure
The forgotten discipline of information architecture.
Ever tried cooking in someone else’s kitchen? You open five drawers before finding the spatula, the spices are buried behind cereal boxes, and nothing is where you expect it to be. It’s frustrating, right?
The same thing happens in digital experiences. When structure is a jumbled mess, users get lost, frustrated, and eventually give up. And yet, too often, we try to fix UX problems with UI tweaks instead of solving the real issue: bad information architecture.
In this article, I break down why structure defines meaning, how good IA makes everything easier, and why this is one of UX’s most overlooked superpowers.